Bike Program Stickers and Spoke Cards Coming to an Outreach Event Near You!

LADOT BIKE BLOG

Karina Macias, LADOT Bike Program Graphics Guru

2014 is a big year for the LADOT Bike Program identity!  For the past 8 months we’ve been blessed with the ultra talented Karina Macias, our pro-bono consultant who designed new Bike Program stickers, spoke cards, and took the Bike Program graphic identity in an entirely new direction.  The Bike Blog took a moment to sit down with this graphics mastermind to get to the bottom of her brilliant design strategy.

Bike Blog: Why #BikeLA?

Karina: “We wanted to create a community, within social networking, with people who ride their bicycle in LA. [#BikeLA] would be the easiest way for bicyclists to share their ideas and stories.  This is the Bike Program’s way of identifying with them and building a community around bicycling.”

Bike Program Sticker by Karina Macias

Bike Blog: Why green?

Karina: “Bikes mean money… I mean, green is a comfortable…

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